About
I'm a Social Media Manager with a proven ability to transform online presence into tangible business growth through intentional content, authentic storytelling, and data-driven strategies. Adept at amplifying brand visibility, fostering community engagement, and converting followers into loyal customers across diverse sectors including healthcare, agriculture, and public service.
Work
ABAGOF INTERNATIONAL
|SOCIAL MEDIA MANAGER
N/A, N/A, Nigeria
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Summary
Directing social media content and marketing campaigns for Abagof Farms, a leading agricultural subsidiary, to enhance brand awareness and market reach.
Highlights
Create compelling agricultural content for Abagof Farms, significantly boosting brand visibility and audience engagement for fresh produce.
Develop and launch targeted marketing campaigns for egg supply, expanding distribution channels to retail stores and supermarkets and increasing product sales.
Produce high-quality farm visuals, including photos and videos, to effectively communicate the freshness and quality of farm produce, enhancing consumer trust and brand recognition.
TOPTEE PHARMACY
|SOCIAL MEDIA MANAGER
N/A, N/A, Nigeria
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Summary
Currently leading social media strategy and content creation for a pharmacy, enhancing online presence and community health education.
Highlights
Develop and execute a bi-weekly health content series, significantly increasing community engagement and educating audiences on wellness and medication safety.
Manage the pharmacy's comprehensive online presence, ensuring consistent brand voice and responsive inquiry management, boosting customer trust and interaction.
Analyze page analytics to strategically adjust content, resulting in measurable improvements in reach, engagement rates, and overall brand perception.
Produce engaging street interviews, reels, and conversational videos, making complex health education accessible and fun, driving higher content consumption.
MINISTRY OF COMMUNICATIONS, KWARA STATE
|SOCIAL MEDIA MANAGER
Kwara State, Kwara State, Nigeria
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Summary
Managed public information dissemination and digital engagement for the Ministry of Communications, Kwara State, enhancing citizen awareness and government transparency.
Highlights
Spearheaded the creation of public information content, effectively educating citizens on government programs and updates, fostering greater civic engagement.
Contributed to drafting impactful press releases, official announcements, and concise updates, ensuring clear and timely communication with state residents.
Monitored and analyzed digital feedback and engagement across multiple platforms, providing actionable insights to refine communication strategies and improve public perception.
Volunteer
The Food Hero Project
|Project Lead
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Summary
Leading an initiative focused on food security and sustainable urban farming education for youth.
Highlights
Spearheaded The Food Hero Project, directing a team to advocate for food security and educate young people on sustainable urban farming practices.
Developed and implemented educational programs, significantly increasing awareness and practical knowledge of urban farming among youth communities.
Cultivated strategic partnerships to expand project reach and resources, strengthening community resilience through sustainable food initiatives.
Education
UNIVERSITY OF CALABAR, CALABAR
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B.A
Linguistics and Communication Studies
UNIVERSITY OF CALABAR, CALABAR
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Diploma
Theatre and Media Studies
Languages
English
Certificates
Basic SEO
Issued By
HubSpot Academy
Digital Marketing/Social Media Management
Issued By
DigiGirls
CyberSafe Foundation Certificate
Issued By
CyberSafe Foundation
Skills
Social Media Management
Platform Management (IG, TikTok, X, LinkedIn), Content Strategy, Community Engagement, Digital Presence Management, Social Listening, Brand Voice Consistency.
Content Creation & Production
Canva, Video Editing (Capcut), Visual Storytelling, Copywriting, Health Content Development, Agricultural Content Creation, Public Information Content.
Analytics & Optimization
Google Analytics, SEO Basics, Page Analytics, Performance Tracking, Data-Driven Adjustments.
Marketing & Communication
Marketing Campaigns, Public Relations, Press Content Development, Digital Communication Strategy, Stakeholder Engagement.
Tools
Meta Business Suite.